Elinor Smith - the flying flapper!Due to the reality of spending the first half of this month pulling up carpets, banging in nails, and teetering on ladder rungs, I haven’t been able to truly be The Frockerphiliac, swanning around each day, feeling glamorous in a frock. I’ve actually been in overalls and gumboots, secretly imagining that I’m wearing aviatrix accessories, about to charter new heights like Elinor Smith (aka The Flying Flapper of Freeport).

However, this hasn’t stopped me from following and applauding the efforts of Frocktober – a non profit organisation inspiring women and men (!) to raise money for ovarian cancer research by being sponsored to frolick in their finest frocks.

Here’s a bit of info on what they do, taken from their site:



Frocktober is a festive fundraising initiative aiming to raise funds for the Ovarian Cancer Research Foundation (OCRF).Through fun – and sometimes quirky – measures, Frocktober is all about:

  • Increasing the public’s awareness of ovarian cancer.
  • Promoting women’s health and wellbeing.
  • Celebrating the great diversity of shapes, sizes and colours women come in.

Essentially, Frocktober puts forward a challenge to girls, women and interested men far and wide:
To don a frock for a day, week, fortnight or a full month during October, and get sponsored for it!

So, be it borrowed, second-hand, vintage, home-made, your granny’s or that great dress you’ve just never had the right occasion to wear… get creative, get it on and get frocking with your sponsorships, all of which will be donated to the OCRF.

So dust off the Singer, stocktake your closet and hit the op shops, as this year October is Frocktober… open up your hearts and wardrobes – it’s a frockin’ good cause!

For any queries please contact us at

Another project that has just reached mid-way, but it’s never too late to somehow join in. I’m going to pretend I’m out there with a group of glorious friends, looking like this:

flappers fanfare

Thank you to all the incredible organisers and participants to this cause. Frock on!